NetSpeed Learning provides virtual learning and training solutions for company leaders and their teams. The brand identity redesign included a new logo, website design, and updated brand standards including color palette, typography, and photography.
The new logo design evolves the abstract representation of upward speed and momentum from the original icon. A simplified brand name, new typography and icon placement improve the brand identity's readability and impact.
The NetSpeed Learning website is designed to simplify the presentation of content and drive users to schedule a meeting to get started. The brand promise is clearly stated, navigation is clear and intuitive, photography is professional and approachable, testimonials and helpful resources add clout, and strong calls to action guide the user toward the site's goal.